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05/04/2019

How Telefonica Builds Trust and Revenue Through Reputation

Eduardo Puig de la Bellacasa Aznar, the Director of Stakeholder Engagement at Telefonica recently sat down with Reputation Institute (Ri) CEO Kylie Wright-Ford to discuss Telefonica’s winning streak in corporate reputation—what that means, why it matters, and how it’s done.


Mantener identidad y reputación corporativa
Forbes México – Si la identidad corporativa conecta pasado y presente, lo que decimos, lo que transmitimos, además de los que hacemos y pensamos, conecta el presente con el futuro.


CEOs’ curbed confidence spells caution – 22nd Annual Global CEO Survey
PwC – Last year, our survey revealed record-breaking CEO optimism. This year, chief executives tell a different story. Trade conflicts, political upset, and a projected slowdown in global economic growth have increased uncertainty and decreased confidence in revenue prospects. Explore the strategies organisations are using to navigate this new environment.